Volkswagen is set to raise car prices as a reaction to the new auto import tariffs put in place by the Trump administration. The German carmaker, among other European automobile manufacturers, is one of the worst affected by the new trade regulations, which dramatically increase tariffs on imported foreign-manufactured vehicles coming into the U.S. market.
Industry experts caution that such price increases might affect Volkswagen’s sales and competitiveness in the US market where consumers might shift to domestic or tariff-free alternatives. The company is working on measures to counter the effects, which include ramping up local production and fine-tuning its supply chain.
Trump’s tariffs intended to increase car production locally have attracted criticism from global automakers and trading partners. With tensions mounting, Volkswagen and other impacted businesses are watching closely for negotiations that would reduce the cost burden on worldwide carmakers.
