After leaving her corporate job in Canada, 26-year-old Vaneezeh Hassan moved to Dubai in 2021. Initially, she aimed to support her husband’s growth marketing agency, Growth Rhino. Later on, she turned to Pilates. It is a practice she loves to adapt to her new environment and find balance.
She recognized a chance to make Pilates accessible to many women. She opened her studio, Vaneezeh’s Pilates. It was transformed from a small garage setup into a thriving Dh2.5 million business in just one year.
Vaneezeh’s studio focuses on welcoming women of all body shapes, fitness levels, and cultural backgrounds. Her culturally sensitive and approachable approach to Pilates has invited Dubai’s diverse community. This vision of inclusivity has helped her establish a loyal client base. It has also fueled the studio’s rapid expansion.
Currently, Vaneezeh’s Pilates expects to generate a monthly revenue between Dh80,000 and Dh100,000. It is drawing clients from all over Dubai. The studio provides tailored Pilates classes that cover individual fitness levels. The studio promotes a supportive environment. Her studio invites women from various backgrounds to embrace fitness.
Vaneezeh attributes her success to the growing demand for community-oriented wellness spaces in Dubai. Her story serves as an inspiring example for aspiring entrepreneurs. Her success story demonstrates how passion and an awareness of cultural differences can lead to successful businesses in the UAE.