Instagram is shaking things up with the latest grid update and going vertical for user profiles. What does this mean for content creators, businesses, and everyday users? Here’s the lowdown and what social media is saying about it.
The vertical profile aligns with Instagram’s focus on vertical content Reels and Stories. Now you can show off your posts in a single scroll format and your followers can engage with your content more easily. While it’s all about better discoverability and a fresh look, it also means you’ll have to rethink your aesthetic and grid planning.
Social media is divided. Content creators and influencers see an opportunity to get more visibility with a dynamic feed, while others miss the classic grid that allows for visual storytelling. Businesses, especially those who use Instagram as a portfolio, are rebranding to fit the new vertical layout.
If you want to make the most of this update, now’s the time to sort your profile. Focus on vertical visuals, first impressions and content that makes you want to scroll. The update means Instagram is evolving and we need to stay ahead of the digital curve.