Prabhas’ action blockbuster “Salaar” returned to theaters with its re-release, posting a staggering Rs30 million (some AED 1.4 million) on its opening day in India. The Telugu blockbuster surpassed Tumbbad’s figures, demonstrating the sustained popularity of Prabhas’ stardom and the movie’s mass popularity.
Viewers thronged cinemas in major markets in Andhra Pradesh, Telangana, and other areas to experience the action-packed sequences and suspenseful story all over again. Trade insiders said that word-of-mouth promotions and fan-supported screenings played a major role in the successful launch.
With house-full shows and rising momentum, Salaar should go on to keep performing well at the local box office throughout the weekend. The re-release also comes on a tide of nostalgia among movie fans, eager to see the visual spectacle on the big screen all over again.
Salaar’s blockbuster day-one haul proves the case for how re-releases are still capable of ruling box-office sales, provided they are driven by a megastar such as Prabhas.