Sharjah Investment and Development Authority (Shurooq) has launched the Ultimate Summer Escape campaign, highlighting a handpicked selection of curated getaways across the emirate’s breathtaking destinations. The initiative aims to transform Sharjah into a cool summer retreat for residents and tourists alike, blending leisure, luxury, and culture.
The campaign features exclusive summer packages at Shurooq’s most iconic properties, such as Mysk Al Faya Retreat, Mysk Kingfisher Lodge, and The Chedi Al Bait, Sharjah. Each location offers immersive experiences—from private wildlife safaris and desert spa treatments to coastal adventures and cultural tours.
In line with Shurooq’s objective to encourage eco-conscious travel while highlighting Sharjah’s natural beauty and legacy, guests can also take advantage of discounted prices, family-friendly activities, and sustainable travel experiences. Sunrise yoga, guided hikes, and Emirati cuisine excursions are examples of specially planned events.
Shurooq encourages locals and visitors to “escape the ordinary” and experience Sharjah from a perspective of luxury and peace as the temperature rises. The ad is a component of a larger initiative to promote the emirate as a year-round travel destination, especially in the normally slower summer months.