Tech First Gulf (TFG), a premier value-added distributor in the MEA region, made a lasting impression at Gitex 2024, engaging in numerous high-profile interactions and displaying advanced solutions. Throughout the event, TFG strengthened its relationships with key players in the technology sector, including vendors, channel partners, and industry leaders.
TFG’s booth was one of the most talked-about attractions during the five-day event, thanks to its exceptional “Partner Executive Lounge.” This lounge served as a vibrant meeting space where numerous deals and partnerships were formed, adding significant value to the exhibition.
Operating under the theme “Value Generation through Differentiation!”, TFG welcomed a diverse range of partners, including system integrators, service providers, value-added resellers (VARs), retailers, vendors, and end customers from industries such as BFSI, education, oil and gas, defense, and infrastructure. The setup featured individual lounges for each brand, facilitating focused discussions and fostering productive collaborations. The lounges were highly active, contributing to TFG’s success at the event.
Visitors had the chance to discover the latest technological advancements from top-tier vendors like Samsung, Alcatel, Logitech, Commvault, Pure Storage, H3C, Group-IB, and many more. These industry leaders showcased their newest products and innovations, underscoring their dedication to enhancing the technology ecosystem.
TFG wrapped up its Gitex participation with a grand awards gala, which honored the exceptional contributions of its partners in driving value and growth throughout the MEA region. The elegant evening featured an impressive gathering of VIPs from both the vendor and partner communities. The awards spanned various categories, including infrastructure, audiovisual, data solutions, cybersecurity, and volume technology, recognizing partners who excelled in these areas.
Reflecting on the success of Gitex and the awards gala, Akashdeep Singh, TFG’s Chief Strategy Officer, remarked, “Our success at Gitex reflects our ongoing commitment to fostering strong partnerships, delivering innovative solutions, and driving digital transformation across the region. The awards gala was a fitting conclusion to this year’s event, as we celebrated the outstanding achievements of our partners, who are the backbone of our growth. The presence of esteemed vendors and partners made the night even more mesmerizing.”
